PSMA25 IS SPONSORED BY
PSMA25 offers a great opportunity to highlight the achievements of IT service management individuals and teams, whose skills, commitment and imagination have marked them out for special recognition.
Check out the details below and make your nomination for this year’s Team of the Year, Service Innovation, Ashley Hanna Contributor of the Year, Young ITSM Professional, or new Customer Experience Award!
Or book your table for the awards dinner here.
ALL AWARD WINNERS WILL BE ANNOUNCED AT OUR GALA DINNER ON 10TH NOVEMBER, FEATURING SPECIAL GUEST
MARK WATSON
Mark Watson is one of the UK’s leading live comedians, as well as a writer, producer, and director. Nominated twice for the main Edinburgh Comedy award (winning it the second time), Mark’s brand of intelligent observation, friendly banter, and endearing frustration with the world engages and entertains in equal measure. We’re delighted to welcome him to PSMA25.
Awarded to the members of a team that have supported their customers in providing inspirational service delivery and significant business benefit. They will have successfully built trusted relationships with the business to co-create value or adapted their ways of working to support business innovation while simultaneously improving the maturity of service management within their organisation.
MORE INFORMATION ON THE TEAM OF THE YEAR AWARD
LAST YEAR’S WINNER: Direct Line Group
Awarded to an organisation or service management team who have provided the highest level of service to a customer, either internal or external, going above and beyond expectations to provide a truly exceptional customer experience. This might have been achieved through a new project, service improvement plan, organisational design change or new technology, or a combination of these.
MORE INFORMATION ON THE CUSTOMER EXPERIENCE AWARD
Awarded to an organisation that has completed a service transformation project or implemented a solution to a significant service-related issue in the last year, either alone or in partnership with one or more service providers. The successful organisation or partnership will have demonstrated ingenuity in their approach, highly effective management skills, excellent communications and stakeholder engagement, and efficient use of available resources. In addition, the organisation may have adapted new or agile ways of working in order to innovate at velocity.
MORE INFORMATION ON THE SERVICE INNOVATION AWARD
LAST YEAR’S WINNER: Square Enix
Awarded to an individual under the age of 30 who has demonstrated an outstanding level of achievement, ability and team support in the early years of their ITSM career, and who also promises great potential for future success.
MORE INFORMATION ON THE YOUNG ITSM PROFESSIONAL AWARD
LAST YEAR’S WINNER: Shannon Stronge, BT
The Ashley Hanna Contributor of the Year Award is presented to an individual who has made a very significant contribution to the service management profession, either as an itSMF UK volunteer, as a highly dedicated team member within their own ITSM organisation, or in some other way within the community. The individual may be well known for their commitment and achievements, but equally we’d like to hear about any ‘unsung heroes’ who consistently go the extra mile. This award is named in memory of a truly dedicated ITSM professional and itSMF UK volunteer – Ashley Hanna .
MORE INFORMATION ON THE ASHLEY HANNA CONTRIBUTOR AWARD
LAST YEAR’S WINNER: Sally Bogg, NHS Digital
The Content of the Year award is decided through a member vote, choosing from all the eligible content published on the itSMF UK website during 2025. All members are encouraged to submit articles, blogs or vlogs for publication (please send an outline or the completed article to [email protected]); it’s one of the most effective ways of sharing service management views and experiences – and who knows, you could win this award.
LAST YEAR’S WINNER: Barry Corless, CGI – The Golden Guidelines of ITSM practice ownership
Each year teams of up to four itSMF UK members go head-to-head to compete for this prestigious award, based on a specially devised business simulation. Although the described scenario is fictitious it is based on real events, and the Challenge Cup offers a perfect opportunity for service management professionals to pit their wits against teams from other organisations.
Alongside the learning experience and competition, a charity donation of £1,000 is made on behalf of the winning team. Last year the team nominated ‘Help for Children with Cancer’ to receive the money – a very worthy cause.
LAST YEAR’S WINNER: GLEIF
Dave Jones was a popular member of itSMF UK and an influential service management professional for many years. This award, recently introduced in his memory, highlights the achievements of an individual who has demonstrated inspirational leadership within the ITSM world over a significant period.
LAST YEAR’S WINNER: Simone Jo Moore
Presented annually to an individual who, in the judges’ view, has made a sustained and outstanding contribution over a number of years to the field of IT service management and to itSMF UK. It is the organisation’s ultimate recognition for IT service management professionals.
A LOOK BACK ON PSMA24
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